Join DriveTime as a Digital Marketing Specialist for GoFi, where you'll enhance brand presence and create impactful marketing collateral. Collaborate with teams to design innovative email campaigns and communication assets, all while enjoying a supportive work environment that fosters professional growth.
Key Responsibilities
Develop and implement email marketing strategies
Craft compelling content and design user-friendly email templates
Analyze campaign performance to optimize results
Create dealer communication assets across various platforms
Manage dealer marketing campaigns and monitor net promoter score
Liaison between GoFi sales and vendor support
Required Qualifications
1-3 years of previous marketing experience
Excellent verbal and written communication skills
Proficient computer skills with working knowledge of internet and standard business applications
Preferred Qualifications
College degree
Experience with UX design tools: Figma
Email platform campaign management experience
Indirect auto experience
Benefits & Perks
Hybrid work approachMedical, dental, and vision insurance401(K) and company-paid life insuranceShort and long-term disability coverageTuition reimbursementWellness program with incentivesIn-house gymPaid time off including wellness days and holidays