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Associate Director, Patient Marketing

Sanofi

Cambridge, MA
1 month ago

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Job Description

Join Sanofi as the Associate Director of Patient Marketing, where you will lead the charge in developing personalized engagement strategies that enhance patient experiences. Your role will be pivotal in aligning marketing efforts with patient needs, ensuring impactful interactions throughout their journey.

Key Responsibilities

  • Develop a comprehensive patient engagement strategy and plan.
  • Lead patient education initiatives related to Sarclisa.
  • Leverage patient insights for engagement tactics.
  • Coordinate with Patient Support Services (PSS).
  • Develop clear and empathetic messaging.
  • Design and deploy strategic content plans.
  • Oversee patient-facing product websites and apps.
  • Lead patient ambassador programs.
  • Monitor engagement metrics for campaign effectiveness.
  • Integrate support offerings to improve patient access.

Required Qualifications

  • Bachelor's degree
  • Marketing experience

Preferred Qualifications

  • Advanced degree in business or life sciences
  • Oncology experience

Benefits & Perks

High-quality healthcarePrevention and wellness programsAt least 14 weeks’ gender-neutral parental leave