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Job Description
Join Sanofi as an Associate Director of Patient Marketing, where you'll lead innovative strategies to enhance patient engagement and education in oncology. This role focuses on creating personalized experiences and impactful interactions that drive patient support and align with brand goals.
Key Responsibilities
Develop a comprehensive patient engagement strategy and plan
Lead all patient education initiatives related to Sarclisa
Leverage patient insights for engagement tactics
Collaborate with Patient Support Services for alignment
Develop clear and empathetic messaging for patients
Design and deploy a strategic content plan
Oversee patient-facing product websites and apps
Lead patient ambassador programming and events
Monitor engagement and performance metrics
Adjust content and channel approaches based on performance data
Integrate support offerings with PSS and PAPA teams
Required Qualifications
Bachelor’s degree required
Marketing experience required
Exceptional communication and analytical skills
Proven success in customer-centric marketing strategy development
Ability to travel up to 33%
Preferred Qualifications
Advanced degree in business or life sciences preferred
Oncology experience preferred
Benefits & Perks
High-quality healthcarePrevention and wellness programsAt least 14 weeks’ gender-neutral parental leave