CRM & Email Marketing Manager

Description

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Our award-winning hospitality-driven real estate brand is growing, and we are seeking hard-working and passionate top talent to grow their careers with us! If you are interested in being a pioneer with AVE as we continue to expand our portfolio of luxury flexible-stay apartment communities nationwide, apply today for an opportunity to join our team!

AVE is seeking a talented CRM & Email Marketing Manager to join our dynamic marketing and communications team. This role will lead our CRM and email marketing initiatives, helping us deliver exceptional experiences for prospects and residents while driving measurable results.

The CRM & Email Marketing Manager will report to the Senior Director of Furnished Marketing.

This role will have a hybrid schedule, which will be a mix of reporting to your local home base community in either Pennsylvania or New Jersey and from home, with up to 25% travel required as needed throughout all AVE markets nationwide.

If you're ready to bring your CRM and email marketing expertise to an innovative and customer-focused organization, we'd love to hear from you!

Responsibilities

Leadership & Strategy

• Serve as AVE's subject matter expert on CRM and email marketing best practices
• Advise leadership, marketing, and operations teams on CRM/email strategy and innovations
• Communicate key email marketing trends to drive channel improvements

CRM Management

• Oversee CRM platform management, vendor partnerships and integrations (including lead management from aveliving.com)
• Implement and maintain data governance standards, ensuring data security and integrity
• Develop and manage data segmentation strategies for targeted campaigns (email, SMS, print, paid media)
• Ensure compliance with GDPR, CCPA, CAN-SPAM, and evolving privacy regulations
• Align CRM strategies with broader business objectives and collaborate cross-functionally
• Drive automation and sequencing best practices across the customer journey
• Evaluate CRM platform capabilities and recommend future solutions

Email Marketing

• Lead AVE's email marketing platform and maintain brand and property-specific templates
• Manage the email marketing calendar and campaign planning process
• Develop and execute campaigns that reflect AVE's brand voice and visual identity
• Ensure email deliverability, compliance, and performance through best practices
• Run A/B and multivariate testing to optimize campaigns and enhance customer experience
• Manage the email project request queue via the ticketing/project management system

Reporting & Performance

• Establish reporting frameworks for email KPIs and contribute to multi-channel performance analysis
• Ensure accurate CRM lead attribution and maintain data integrity through ongoing audits
• Manage tagging, UTM parameters, and email deliverability protocols (SPF, DMARC, Google Postmaster Tools)

Requirements

• 3–5 years of experience in a CRM, email marketing or digital marketing role - ideally within real estate, multifamily housing, or hospitality
• Technically savvy with a passion for leveraging tools and systems to enhance marketing efficiency and performance
• Data-driven mindset with strong analytical skills; experience using reporting tools to track and optimize marketing performance
• Expertise in Microsoft Office Suite (Excel, Outlook, SharePoint, Teams) and collaboration platforms
• Experience with email and data marketing platforms such as Sell Zendesk CRM, Yardi/RentCafe CRM, Zoho CRM, Brevo, BeePro
• Familiarity with CRM logic, database segmentation, and marketing automation practices
• Excellent communicator, able to collaborate cross-functionally and manage multiple projects at once
• A natural problem solver and self-starter who thrives in a fast-paced, detail-oriented environment

Compensation

• $70,000-$75,000/year

Individual compensation decisions will vary as the annual base compensation range provided is approximate and determined by a variety of factors including but not limited to experience, qualifications, education, and geographic location. AVE also offers additional bonus potential paid out on a monthly and/or quarterly basis (dependent upon the position), which is not included in the base compensation range listed above. All applicants who meet the general job requirements as outlined in the description are encouraged to apply.

The Perks

• Fun, positive, and collaborative work environment
• Robust training program and ongoing professional development opportunities
• Comprehensive benefits package including: PTO, medical, vision, dental, and 401k (permanent full-time roles only)
• Enjoy a special day to celebrate in your birthday month each year with paid Birthday Time Off (permanent part-time and full-time roles only)
• Opportunities to give back including: participation in AVE's regular drives and fundraisers in addition to paid Volunteer Time Off each year to volunteer with your non-profit organization of choice (permanent part-time and full-time roles only)
• Complimentary furnished apartment stays at any AVE location nationwide for personal travel (permanent part-time and full-time roles only)
• A career home! Tons of potential for long-term career advancement within a rapidly expanding organization

About AVE

AVE is a brand of Korman Communities, a fifth-generation, family-owned-and-operated real estate company on a mission to create raving residents! Our first-class residential communities offer flexible living solutions - fully furnished apartments for month-to-month stays and contemporary unfurnished apartments for longer lease terms.

Our communities are designed to deliver unparalleled carefree living. We have professional, friendly teams on site to provide exceptional service, complimentary, on-demand, business and resort amenities for convenience, and fun resident events to create a sense of community.

While we own and operate a growing portfolio of best-in-class residential communities nationwide, our most important asset has always been our passionate, dedicated team members. We have a lot of longevity within our team because we commit to team members who embrace our values and promote our reputation for excellence. Many decades ago, we committed ourselves to a value system called QUEST which stands for Quality, Uniqueness, Excellence, Service, and Teamwork. The "S" representing "service," has been the driving force behind everything we do: service to our team members, service to our residents, service to our clients, and service to our communities.

Visit us online at

CCPA/CPRA Disclosure Notice

When you apply to a job on this site, the personal data contained in your application will be collected by Korman Communities.

Your personal data will be processed for the purposes of managing Korman Communities recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under CCPA 1798.145, pursuant to CPRA section 31 as necessary for the purposes of the legitimate interests pursued by Korman Communities, which are the solicitation, evaluation, and selection of applicants for employment.

Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Korman Communities to help manage its recruitment and hiring process on Korman Communities behalf. You can obtain a copy of the standard contractual clauses by contacting us at privacy@korman.com.

Your personal data will be retained by Korman Communities as long as Korman Communities determines it is necessary to evaluate your application for employment. Under the CCPA/CPRA, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted by contacting us at privacy@korman.com.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Hospitality

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