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Director, Business Development and Marketing

Rehabilitation Institute of South San Antonio

San Antonio, TX
2 days ago

Job Description

Director, Business Development and Marketing

About Us

Rehabilitation Institute of South San Antonio is a state-of-the-art, 36-bed inpatient acute rehabilitation hospital dedicated to the treatment and recovery of individuals who have experienced the debilitating effects of a severe injury or illness.

Our rehabilitation programs provide ongoing care and specialized treatment to patients throughout their recovery journey. We offer customized, individualized rehabilitation tailored to the specific needs of those recovering from a stroke, brain injury, neurological conditions, trauma, spinal cord injury, amputation, and orthopedic injury.

Rehabilitation Institute of South San Antonio strives to maximize the health, function, and quality of life of those we serve through comprehensive physical medicine and rehabilitation programs.

Job Summary

The Director of Business Development and Marketing leads the hospital's strategic growth initiatives, manages the marketing and referral development teams, and drives census growth through community engagement and outreach.

Responsibilities

• Develop and execute strategic marketing and business development plans to achieve hospital growth targets.

• Build and maintain relationships with referral sources, including physicians, hospitals, and community organizations.

• Supervise and coach marketing and clinical liaison staff, ensuring alignment with outreach goals.

• Monitor referral data, trends, and community needs to inform outreach strategies.

• Represent the hospital at public events and foster partnerships that enhance brand visibility.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field required.

• Master's degree preferred.

• Minimum 3-5 years of business development or healthcare marketing leadership experience required.

• Knowledge of inpatient rehabilitation or behavioral health preferred.

• Strong leadership, analytical, and communication skills.

EEOC Statement

Rehabilitation Institute of South San Antonio is an Equal Opportunity Employer. Rehabilitation Institute of South San Antonio is committed to Equal Employment Opportunity for all applicants and employees and complies with all applicable laws prohibiting discrimination and harassment in employment.

Lifepoint Health is a leader in community-based care and driven by a mission of Making Communities Healthier. Our diversified healthcare delivery network spans 29 states and includes 63 community hospital campuses, 32 rehabilitation and behavioral health hospitals, and more than 170 additional sites of care across the healthcare continuum, such as acute rehabilitation units, outpatient centers and post-acute care facilities. We believe that success is achieved through talented people. We want to create places where employees want to work, with opportunities to pursue meaningful and satisfying careers that truly make a difference in communities across the country.