As the Complex Director of Sales & Marketing, you will lead strategies to drive top line revenue across various sales segments, assess market trends, and implement effective marketing communications. Your leadership will be crucial in achieving budgeted revenues and managing the sales and marketing budget to enhance the hotel's positioning.
Key Responsibilities
Lead & drive top line revenue for traditional sales segments including group, volume transient & catering
Assess & react to market trends, market share & competitive hotel environment
Develop and implement a marketing communications plan for hotel positioning
Manage the sales & marketing budget that supports all initiatives
Act as the hotel’s voice of the customer and communicate key issues/concerns
Fluent in using Smith Travel Research data and financial P&L
Conduct comprehensive competitive set reviews and SWOT analysis