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Director, Oncology Marketing

Sanofi

Cambridge, MA
1 month ago

Job Description

Join Sanofi as the Director of Oncology Marketing and lead the transformation of customer engagement in cancer care. You'll develop and oversee strategies that resonate with oncologists, ensuring a data-driven and customer-centric approach that maximizes engagement and impact.

Key Responsibilities

  • Lead the creation of a comprehensive engagement strategy for oncologists
  • Develop segment-specific messaging and engagement tactics
  • Collaborate with the Head of Marketing on oncologist segmentation
  • Gather and apply oncologist insights
  • Lead a team of channel-specific experts
  • Oversee content strategy and channel mix tailored to oncologists
  • Collaborate with cross-functional teams for unified engagement
  • Guide efforts across digital and field roles
  • Monitor engagement performance and metrics
  • Leverage data and analytics to refine strategies

Required Qualifications

  • Bachelor’s degree required
  • Marketing experience required
  • Exceptional communication and analytical skills
  • Proven success in customer-centric marketing strategy development
  • Ability to travel up to 33%

Preferred Qualifications

  • Advanced degree in business or life sciences preferred
  • Oncology experience preferred

Benefits & Perks

Health and wellbeing benefits including high-quality healthcarePrevention and wellness programsAt least 14 weeks’ gender-neutral parental leaveOpportunities for career growth and development