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Digital Marketing Specialist -GoFi

DriveTime

Tempe, AZ
1 day ago

Job Description

Join DriveTime as a Digital Marketing Specialist and enhance GoFi's brand presence through innovative email and digital marketing strategies. Collaborate cross-functionally to create engaging dealer communication assets while enjoying a hybrid work environment and extensive benefits.

Key Responsibilities

  • Develop and implement email marketing strategies
  • Create user-friendly email templates and compelling content
  • Design creative assets for dealer communications
  • Manage and measure dealer marketing campaigns
  • Monitor GoFi's net promoter score
  • Liaison between GoFi sales and vendor support

Required Qualifications

  • 1-3 years of previous marketing experience
  • Excellent verbal and written communication skills
  • Proficient in Microsoft Office and internet applications
  • Ability to learn new computer applications quickly

Preferred Qualifications

  • College degree
  • Experience with UX design tools: Figma
  • Email platform campaign management experience
  • Indirect auto experience

Benefits & Perks

Hybrid work approachMedical, dental, and vision insurance401(k) planCompany paid life insuranceShort and long-term disability coverageTuition reimbursementWellness programIn-house gymPaid time off including wellness days and vacation