S

Associate Director, Personal Promotion Marketing

Sanofi

Cambridge, MA
1 day ago

Job Description

Join Sanofi as an Associate Director in Personal Promotion Marketing and lead the charge in transforming customer engagement in oncology. You'll develop and implement tailored engagement strategies with healthcare providers, enhancing the effectiveness of field teams and fostering strong relationships within the oncology community.

Key Responsibilities

  • Develop and implement a comprehensive engagement plan tailored for HCPs.
  • Ensure engagement planning touchpoints support oncologist marketing goals.
  • Lead the design and development of HCP-focused content.
  • Ensure materials are adaptable and accessible for field teams.
  • Lead the engagement plan roll-out to the field teams.
  • Gather and analyze insights from field-based marketing campaigns.
  • Identify and implement best practices for field engagement.
  • Serve as the primary liaison to field teams.
  • Facilitate open communication and feedback between field teams and marketing organization.
  • Develop and refine messaging frameworks and communication strategies.

Required Qualifications

  • Bachelor’s degree
  • Marketing experience
  • Exceptional communication and analytical skills
  • Proven success in customer-centric marketing strategy development

Preferred Qualifications

  • Advanced degree in business or life sciences
  • Oncology experience

Benefits & Perks

Wide range of health and wellbeing benefitsHigh-quality healthcarePrevention and wellness programsAt least 14 weeks’ gender-neutral parental leave